Priyanka Sethi, Head of Marketing at Haier India, discusses how she’s moving beyond traditional MarTech tools to build a custom CRM ecosystem that fuels smarter marketing.
Experts say market instability has split ad market in two—while premium inventory in finance, luxury, and tech has seen rates increase, FMCG and retail are negotiating harder
In this exclusive conversation, Jagdish Mitra shares why empathy is AI’s missing link, the rise of “artificial empathy,” and what it means to unlearn privilege and relearn hustle
At the 4th edition of e4m MarTech Thursday Webinar, industry experts spoke about the challenges of balancing the allure of hyperpersonalisation with concerns over privacy, sustainability & ethical AI
A pregnant U.S. woman has credited OpenAI’s ChatGPT with saving her life — not in a clinical lab, but from the comfort of her home
At exchange4media’s third edition of its MarTech Thursday webinar series, experts discussed the topic- Modern Marketers, Modern Influence: Navigating the New Rules of Engagement
Debjyoti Dutta has been with Maruti Suzuki for over 20 years
While Abhishek Singh has been appointed Director General of National Informatics Centre under MeitY, Prabhat will be Additional Secretary in the Ministry of Information and Broadcasting
From content creation to campaign optimization and analytics, these platforms will help you work smarter, not harder
IMPACT talks to CEAT at the launch of SportDrive range of tyres
Lemma’s Gulab Patil outlines the next evolution of DOOH, where programmatic adtech bridges the gap between outdoor presence and tangible results
With over 21+ years of experience in the real estate industry, Kishore is a seasoned leader who brings a strategic vision, and a deep understanding of the real estate sector.
The viewership was already soaring at 40 crore views during New Zealand’s innings, but the real spike came during