Pavan Wani, Category Lead - Pain & Respiratory, Haleon ISC speaks on enduring success of its legacy brands, importance of driving education to bust myths, innovations, new launches and more
Experts say market instability has split digital ad market in two—while premium inventory in finance, luxury, and tech has seen rates increase, FMCG and retail are negotiating harder
From Salesforce Marketing Cloud to Sprinklr, we explore the top global MarTech products that are making waves internationally
Tejas Apte, Head of Media and Digital Marketing at HUL, explains how Sangam plays a crucial role in addressing the complexities of India’s diverse market
As Indian companies ramp up their digital transformation efforts, CMOs are faced with the challenge of navigating an increasingly complex MarTech ecosystem,
While the Dream11 ad is entertaining and well-executed, it also raises concerns about the growing influence of fantasy gaming and the ethical implications of celebrity endorsements in this space.
